Interestingly, Facebook claimed that it shouldn’t be investigated since its social media business and the WhatsApp messaging platform are different entities. But at the same time, it also asserted that the competition watchdog should present evidence of WhatsApp’s dominance before being allowed to investigate.
“Today’s consumers value non-price parameters of services viz. quality, customer service, innovation, etc. as equally if not more important as price. The competitors in the market also compete on the basis of such non-price parameters. Reduction in consumer data protection and loss of control over their personalised data by the users can be taken as reduction in quality under the antitrust law,” stated the CCI order in late March.
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