Most Favored Nation Clauses Moving Out of Favor

Joshua Gans, Jul 29, 2013

“We will match our competitor’s price!” sounds like the most competitive of slogans. And to a consumer who has just found out that there is another store with a lower price, it looks like opportunity. Unfortunately, this is one of those deals that is not as simple as it sounds. After all, why was it that, until a rival with a lower price was discovered by some consumer, the price was high? Could it be to catch the less savvy consumers out? Or would it