Singapore: Watchdog gives green light to BreadTalk’s buy of Food Junction

The Competition and Consumer Commission of Singapore (CCCS) has concluded that the proposed acquisition by BreadTalk Group through its subsidiary Topwin Investment Holding of Food Junction Management, will not infringe competition in Singapore. After consulting stakeholders and evaluating relevant information, the competition watchdog said in a statement that the transaction will not lead to a substantial lessening of competition within the relevant markets in Singapore.

This comes a month after the CCCS called for public feedback on BreadTalk’s proposed buy of Food Junction. The competition watchdog evaluated public’s feedback on whether switching to competitors of Food Junction and/or Food Republic is “easy” if the prices of the merged entity were to increase by 10% post-merger. 

According to its assessment, both BreadTalk and Food Junction will continue to compete with other stalls operated by third-party food vendors within their own premises as well as within other food court premises in the catchment areas after the proposed transaction.

Full Content: Marketing Interactive

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