Telecom Italia (TIM) is launching an appeal after Italy’s antitrust regulator slapped it with a fine over claims made in its fibre broadband advertisements.
The Italian Competition Authority fined the operator €4.8 million (US$5.9 million) on Friday, March 16, accusing it of misleading consumers about the characteristics of the service and its geographical availability.
The regulator also highlighted that the advertisements had not made it sufficiently clear that consumers would have to pay an additional premium to receive the maximum advertised speeds.
The operator’s advertisements, including those across TV, billboards, internet and press, made a number of inaccurate claims, such as erroneously promising speeds of up 1000MBps, according to the regulator.
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