Jeewon Serrato

Jeewon Kim Serrato is co-lead of the Digital Transformation and Data Economy team at Baker Hostetler. Jeewon's practice focuses on guiding organizations through periods of transformation and change, whether it is driven by innovation or crisis management. She counsels clients in the areas of consumer privacy, cybersecurity, data monetization and data science to help clients identify unique value propositions and further market differentiation.

Drawing from her experience working on Capitol Hill and serving as head privacy executive for a global data broker and a publicly-traded financial services company with $3.5 trillion in assets, Jeewon assists clients in pivoting their business models, accelerating growth as a new business, and developing strategic exit or divestiture plans.

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