Bruno Lasserre, March 20, 2016
New business models seem all-pervasive today, with the result that older forms of trade feel under constant threat.
There is undoubtedly a surge in more intangible forms of innovation that rely on new ways of selling existing goods or services. Recent examples of exponential growth in revenues and market capitalization come for the most part from these firms which have rolled out new ways of providing an existing service or supplying an existing product: AirBnB, founded in 2008, is reportedly valued at $20 billion; Uber’s value, created in 2009, is now estimated at $50 billion.
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