Below, we have provided the full transcript of the panel discussion, Online Advertising, Market Competition, Data and Transparency: Opportunities & Challenges for the Ads Ecosystem in Australia, from the fourth chapter of our series, Towards a Competition Enabling Framework in Asia Pacific: Opportunities & Challenges.
Okay, well, welcome to this session on online advertising, market competition, and data and transparency, opportunities and challenges for the ads ecosystem in Australia. My name’s George Siolis. I’m a partner with RBB Economics in Melbourne, and I’m very pleased to moderate the session today. This topic is the hottest of hot topics at the moment. And in Australia it feels like we’re at ground zero with the debate. The Digital Platforms Inquiry in 2019 was along with the Furman report in the UK and the Kramer report in Europe, some of the earliest forays into this area. ACCC has since launched a number of other investigations, including investigations into the EdTech sector. And it’s developed a mandatory code of conduct to address bargaining power imbalances between Australian news media businesses and digital platforms, specifically Google and Facebook. The ACCC is right at the forefront of the debate here.
And our job is to take you through some of the issues that have been raised by both here, but, but across the region and the world. The way we’ve constructed the session is to take you through three topics. First we’ll!-->!-->!-->…